[DeTomaso] Newsletters, cost, paper vs. electronic
Stephen
steve at snclocks.com
Mon Aug 15 11:05:15 EDT 2016
Having been on Boards before - I'd suggest the current Board deserves some time to catch their breath and recover from the situation they have recently been through. It is amazing how much time something like this takes - and I suspect everyone on the Board would like to catch up on all the things they have let slide while coping with the removal of a president and all the animosity and e-mails the whole mess generated.
It's so easy to ask questions - but takes a lot more time to figure out how to do everything asked below. For now, let's just let the Board recover and slowly get some of the loose ends taken care of.
Stephen Nelson
-----Original Message-----
From: DeTomaso [mailto:detomaso-bounces at server.detomasolist.com] On Behalf Of marshallgsmith
Sent: Sunday, August 14, 2016 8:28 PM
To: P6746 at aol.com; asajay at asajay.com; detomaso at server.detomasolist.com
Subject: Re: [DeTomaso] Newsletters, cost, paper vs. electronic
I have a couple questions Bob:
> Calling this situation "multiple dues levels" seems to be making the issue too complex. There are some members that are opting to not have printed magazines mailed which should make those members eligible for a discount because of the savings.
> What is your estimate of the length of time that it would take the board to arrange for a vote of the membership to change the bylaws to allow for this discount?
> Who specifically made that apples-to-apples comparison you refer to?
> I agree that the editors should have the most influence on the process. However, our editors of both publications seem to have a hard time reporting to the members about ANY issues pertaining to the publication's themselves. Might that change in the near future or will radio silence be the norm here?
Marshall Smith
Sent from my Verizon 4G LTE smartphone
-------- Original message --------
From: P6746--- via DeTomaso <detomaso at server.detomasolist.com>
Date: 8/14/16 3:10 PM (GMT-08:00)
To: asajay at asajay.com, detomaso at server.detomasolist.com
Subject: Re: [DeTomaso] Newsletters, cost, paper vs. electronic
To use a cliche, we're working on it.
Most of what has been mentioned is in the pipeline. However, there are restrictions, particularly with the By-Laws as they currently stand. There are no provisions for multiple dues levels, particularly pertaining to how a member elects to have their club publications delivered, etc. That will take time as any changes or amendments must be approved by the whole membership.
The consensus seems to be that the Profiles would continue as a print publication for all except foreign members who elect to receive it digitally.
As far as printing is concerned, it is that first copy that is so expensive, it is the subsequent copies that bring down the per unit cost. So as fewer units are produced and shipped, the cost per unit increases but not proportionately.
An apples to apples comparison was made between an online printer and the current printer for both printing and mailing and the difference was pennies. That wasn't pennies per unit but for the whole run.
As far as I am concerned, it is the editors who should have the most influence as to how and where their product is produced. They are the ones who must work with the printers and mailing houses on a regular basis.
Bob Reid
In a message dated 8/13/2016 9:54:24 P.M. Eastern Daylight Time, asajay at asajay.com writes:
The last I heard (and I may have heard wrong), the board was interested in doing a -real- accounting comparison of printing costs, so for me, it's a wait and see kind of thing. I agree, if POCA was missing out on full-color and paying $8,000 more for B/W then something is amiss. However, I also believe Mr. Shortt didn't account for all costs properly. I have more faith that the present board members will properly investigate and sort it out for everyone.
I am on-board with electronic delivery, though I do admit it's nice to just sit back and read a paper copy too. It's also easier to hand-off to Sam so he can read it later. How do you really fix that?
I would think (and I don't know), that the ClubExpress membership database might be able to include a "preference" as part of the member's profile or details. Just as I can set an address and phone number, if I could check a box for Electronic delivery or paper copies, or both, and select whatever I wanted for each item (Profiles versus Newsletter), that might be ideal.
However, I'm also familiar with quantity discounting. It very well could be that it costs the same amount to print 500 as it does to print 50, or 10 (but I doubt it). I imagine those are considerations the board will look at as well.
Oh, and in contrast to what Laurie has claimed, I have heard (from more than one person), that Jack and Mike did not resign "because POCA changed printers;" it was over "control" of newsletter content that in essence fell outside the bounds of the by-laws. For a guy that appeared to try very hard to get everyone else to follow the by-laws (and it's unwritten code of ethics), Mr. Shortt certainly didn't feel they applied to him.
For the record, as I understand it, POCA has changed printers -twice- since the Fertitta's (sp) (who were related to the DeRykes) got out of the business. So the "family tie-in" previously eluded to, was not a factor in the resignations.
Just my $1.50 (two cents adjusted for inflation) Asa Jay
Asa Jay Laughton - W7TSC, MSgt, USAFR, Retired & Shelley Marie Spokane, WA
******************************
http://w7tsc.org
http://www.teampanteraracing.com
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To use a cliche, we're working on it.
Most of what has been mentioned is in the pipeline. However, there are
restrictions, particularly with the By-Laws as they currently stand.
There are no provisions for multiple dues levels,
particularly pertaining to how a member elects to have their club
publications delivered, etc. That will take time as any changes or
amendments must be approved by the whole membership.
The consensus seems to be that the Profiles would continue as a print
publication for all except foreign members who elect to receive it
digitally.
As far as printing is concerned, it is that first copy that is so
expensive, it is the subsequent copies that bring down the per unit
cost. So as fewer units are produced and shipped, the cost per unit
increases but not proportionately.
An apples to apples comparison was made between an online printer and
the current printer for both printing and mailing and the difference
was pennies. That wasn't pennies per unit but for the whole run.
As far as I am concerned, it is the editors who should have the most
influence as to how and where their product is produced. They are the
ones who must work with the printers and mailing houses on a regular
basis.
Bob Reid
In a message dated 8/13/2016 9:54:24 P.M. Eastern Daylight Time,
asajay at asajay.com writes:
The last I heard (and I may have heard wrong), the board was
interested
in doing a -real- accounting comparison of printing costs, so for
me,
it's a wait and see kind of thing. I agree, if POCA was missing out
on
full-color and paying $8,000 more for B/W then something is amiss.
However, I also believe Mr. Shortt didn't account for all costs
properly. I have more faith that the present board members will
properly investigate and sort it out for everyone.
I am on-board with electronic delivery, though I do admit it's nice
to
just sit back and read a paper copy too. It's also easier to
hand-off
to Sam so he can read it later. How do you really fix that?
I would think (and I don't know), that the ClubExpress membership
database might be able to include a "preference" as part of the
member's
profile or details. Just as I can set an address and phone number,
if I
could check a box for Electronic delivery or paper copies, or both,
and
select whatever I wanted for each item (Profiles versus Newsletter),
that might be ideal.
However, I'm also familiar with quantity discounting. It very well
could be that it costs the same amount to print 500 as it does to
print
50, or 10 (but I doubt it). I imagine those are considerations the
board will look at as well.
Oh, and in contrast to what Laurie has claimed, I have heard (from
more
than one person), that Jack and Mike did not resign "because POCA
changed printers;" it was over "control" of newsletter content that
in
essence fell outside the bounds of the by-laws. For a guy that
appeared
to try very hard to get everyone else to follow the by-laws (and
it's
unwritten code of ethics), Mr. Shortt certainly didn't feel they
applied
to him.
For the record, as I understand it, POCA has changed printers
-twice-
since the Fertitta's (sp) (who were related to the DeRykes) got out
of
the business. So the "family tie-in" previously eluded to, was not
a
factor in the resignations.
Just my $1.50 (two cents adjusted for inflation)
Asa Jay
Asa Jay Laughton - W7TSC, MSgt, USAFR, Retired
& Shelley Marie
Spokane, WA
******************************
http://w7tsc.org
http://www.teampanteraracing.com
_______________________________________________
Detomaso Email List is not managed by POCA
Posted emails must not exceed 1.5 Megabytes
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_______________________________________________
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