[DeTomaso] Electronic Delivery of newsletters / Profiles
Himes, Terry (397C)
terry.himes at jpl.nasa.gov
Sat Nov 7 21:24:25 EST 2015
Boy, it KILLs me to hear that. I just finished rolling out another Mars website for the next
Mars mission, InSight. We also made a secure section available for our ESA partners (France & Germany).
But I have no time.
"Sometimes I think the surest signs that intelligent life
exists elsewhere in the universe is that none of it has tried
to contact us!"
Terry W. Himes
JPL Jet Propulsion Laboratory
InSight Sequence Team Lead
Rosetta/MEX Sequence Team Lead
Phone: (818) 393-6261
Cell: (818) 653-8213
Fax: (818) 393-3147
thimes at jpl.nasa.gov<mailto:thimes at jpl.nasa.gov>
🇺🇸
From: DeTomaso <detomaso-bounces at poca.com<mailto:detomaso-bounces at poca.com>> on behalf of Jeff Detrich <jjdetrich at gmail.com<mailto:jjdetrich at gmail.com>>
Date: Friday, November 6, 2015 9:01 PM
To: "arkoch at earthlink.net<mailto:arkoch at earthlink.net>" <arkoch at earthlink.net<mailto:arkoch at earthlink.net>>
Cc: POCA <detomaso at poca.com<mailto:detomaso at poca.com>>
Subject: Re: [DeTomaso] Electronic Delivery of newsletters / Profiles
These are great comments and remember, we're talking about the Newsletter,
not Profiles. An electronic version of the Newsletter was planned to be
included in a new but failed website development project that your Board of
Directors somehow screwed up again this year. (Another reason they don't
want you to know what goes on at Board meetings! I would suggest that the
Board publish the minutes for every meeting and all other actions taken so
members really know what's going on; but ,hey, you already know my position
on the Board's effectiveness.) The important part of the electronic version
is that the graphics are so much better, pictures and diagrams would be in
color, more content could be included, etc. etc.
Under the web site specs, *Members would have an option of receiving a hard
copy version, no questions asked, *but the copy would be the crude black
and white version sent out now. Paying extra for it would be a good option
since it's expensive; POCA spends about $25,000 per year on the Newsletter
That's about 50+% of your net dues after chapter rebates.
The second reason and more important reason to do it from the website was
Dick's 2nd point; All the institutional knowledge from all the old copies
of the Newsletter could be maintained on-line as well. The key to this
feature is the indexing, not a google search but a true metadata index of
the reason for the article, key words, parts used, even the effectiveness
of the suggested changes. It could also include user grading of the
content. (Like Yelp!) Now that would truly be a major new source of value
to the DeTomaso Community, something that non-members might find appealing
enough to join POCA.
It would, however, require that some qualified people would have to review
the articles and index the contents. Once all the key words were indexed,
Members could query the keyword database and it would return all the
qualified articles. Or Members could just browse old versions. We've
actually had the old Newsletters in digital form for some time now but your
Board just can't seem to understand how to actually build a website and
disregards counsel from those that do. Too bad, I've gone thru the old
Newsletters and they are really interesting. It's one of the most valuable
assets that the club has.
And we could do the same thing with archiving old versions of Profiles
Magazine. I wouldn't suggest receiving Profiles electronically but, once
again, there is an incredible amount of historical and useful information
that could be made available in the old versions. Interesting enough, we
could also index and archive all the old Pantera information that Dick has
collected over the years. In fact, the index could even direct your to
non-POCA sites like the Registry and Pantera Place. Even the historical
emails from the POCA email forum rather than the crude google search used
currently. Now we add real value to being a member!
Since the Board can't seem to get a website going, it was suggested that we
deliver the Newsletter by email. Not as optimal but it still provides a
better copy and it saves the club a ton of money, money that could be used
to reduce your dues. It's better than nothing and it gets you the better
quality. Once again, you could opt out and get your beloved hard copies if
you wanted to do so.
Attached are some of the proposed pages for the web site regarding the Tech
Articles from the Newsletters. These were working copies of the specs but
they do give you an idea of what could and should be done.
On Fri, Nov 6, 2015 at 3:11 PM, Dick Koch <arkoch at earthlink.net<mailto:arkoch at earthlink.net>> wrote:
Judy, I really don't understand the problem with providing the newsletters
electronically.
POCA doesn't need to send anything to anybody. The publication should be
made available on the POCA website, with member only access if limited
access is desired. If a member wanted to have a printed copy, then they
could do so. If a member didn't have access to the internet (I find it
hard to believe that anyone that has a Pantera or an interest in one and is
a member doesn't have access to the internet) and wanted a hard copy then
they would have to pay for that delivery service. Most all organizations,
for profit or otherwise, are going this route, both to reduce cost and
provide more timely service to its customers.
An archive of all the Newsletters could be maintained, with an index by
year and topic, with free access granted to those that were members at the
time of the newsletters, Plus for new members that wanted to have access to
old newsletters and certain topics, POCA could charge a fee for that access.
POCA reduces substantially the cost to mail the newsletters, provides an
additional asset to produce income, drives members to the POCA website,
provides a way to reduce the membership fees, and generates a great sales
incentive for members to sign up.
Dick Koch - Atlanta
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-------------- next part --------------
Boy, it KILLs me to hear that. I just finished rolling out another
Mars website for the next
Mars mission, InSight. We also made a secure section available for our
ESA partners (France & Germany).
But I have no time.
"Sometimes I think the surest signs that intelligent life
exists elsewhere in the universe is that none of it has tried
to contact us!"
Terry W. Himes
JPL Jet Propulsion Laboratory
InSight Sequence Team Lead
Rosetta/MEX Sequence Team Lead
Phone: (818) 393-6261
Cell: (818) 653-8213
Fax: (818) 393-3147
[1]thimes at jpl.nasa.gov
From: DeTomaso <[2]detomaso-bounces at poca.com> on behalf of Jeff Detrich
<[3]jjdetrich at gmail.com>
Date: Friday, November 6, 2015 9:01 PM
To: "[4]arkoch at earthlink.net" <[5]arkoch at earthlink.net>
Cc: POCA <[6]detomaso at poca.com>
Subject: Re: [DeTomaso] Electronic Delivery of newsletters / Profiles
These are great comments and remember, we're talking about the
Newsletter,
not Profiles. An electronic version of the Newsletter was planned to be
included in a new but failed website development project that your
Board of
Directors somehow screwed up again this year. (Another reason they
don't
want you to know what goes on at Board meetings! I would suggest that
the
Board publish the minutes for every meeting and all other actions taken
so
members really know what's going on; but ,hey, you already know my
position
on the Board's effectiveness.) The important part of the electronic
version
is that the graphics are so much better, pictures and diagrams would be
in
color, more content could be included, etc. etc.
Under the web site specs, *Members would have an option of receiving a
hard
copy version, no questions asked, *but the copy would be the crude
black
and white version sent out now. Paying extra for it would be a good
option
since it's expensive; POCA spends about $25,000 per year on the
Newsletter
That's about 50+% of your net dues after chapter rebates.
The second reason and more important reason to do it from the website
was
Dick's 2nd point; All the institutional knowledge from all the old
copies
of the Newsletter could be maintained on-line as well. The key to this
feature is the indexing, not a google search but a true metadata index
of
the reason for the article, key words, parts used, even the
effectiveness
of the suggested changes. It could also include user grading of the
content. (Like Yelp!) Now that would truly be a major new source of
value
to the DeTomaso Community, something that non-members might find
appealing
enough to join POCA.
It would, however, require that some qualified people would have to
review
the articles and index the contents. Once all the key words were
indexed,
Members could query the keyword database and it would return all the
qualified articles. Or Members could just browse old versions. We've
actually had the old Newsletters in digital form for some time now but
your
Board just can't seem to understand how to actually build a website and
disregards counsel from those that do. Too bad, I've gone thru the old
Newsletters and they are really interesting. It's one of the most
valuable
assets that the club has.
And we could do the same thing with archiving old versions of Profiles
Magazine. I wouldn't suggest receiving Profiles electronically but,
once
again, there is an incredible amount of historical and useful
information
that could be made available in the old versions. Interesting enough,
we
could also index and archive all the old Pantera information that Dick
has
collected over the years. In fact, the index could even direct your to
non-POCA sites like the Registry and Pantera Place. Even the historical
emails from the POCA email forum rather than the crude google search
used
currently. Now we add real value to being a member!
Since the Board can't seem to get a website going, it was suggested
that we
deliver the Newsletter by email. Not as optimal but it still provides a
better copy and it saves the club a ton of money, money that could be
used
to reduce your dues. It's better than nothing and it gets you the
better
quality. Once again, you could opt out and get your beloved hard copies
if
you wanted to do so.
Attached are some of the proposed pages for the web site regarding the
Tech
Articles from the Newsletters. These were working copies of the specs
but
they do give you an idea of what could and should be done.
On Fri, Nov 6, 2015 at 3:11 PM, Dick Koch <[7]arkoch at earthlink.net>
wrote:
Judy, I really don't understand the problem with providing the
newsletters
electronically.
POCA doesn't need to send anything to anybody. The publication should
be
made available on the POCA website, with member only access if limited
access is desired. If a member wanted to have a printed copy, then
they
could do so. If a member didn't have access to the internet (I find it
hard to believe that anyone that has a Pantera or an interest in one
and is
a member doesn't have access to the internet) and wanted a hard copy
then
they would have to pay for that delivery service. Most all
organizations,
for profit or otherwise, are going this route, both to reduce cost and
provide more timely service to its customers.
An archive of all the Newsletters could be maintained, with an index by
year and topic, with free access granted to those that were members at
the
time of the newsletters, Plus for new members that wanted to have
access to
old newsletters and certain topics, POCA could charge a fee for that
access.
POCA reduces substantially the cost to mail the newsletters, provides
an
additional asset to produce income, drives members to the POCA website,
provides a way to reduce the membership fees, and generates a great
sales
incentive for members to sign up.
Dick Koch - Atlanta
_______________________________________________
Detomaso Forum Managed by POCA
Posted emails must not exceed 1.5 Megabytes
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References
1. mailto:thimes at jpl.nasa.gov
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3. mailto:jjdetrich at gmail.com
4. mailto:arkoch at earthlink.net
5. mailto:arkoch at earthlink.net
6. mailto:detomaso at poca.com
7. mailto:arkoch at earthlink.net
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