[DeTomaso] Electronic Delivery of newsletters / Profiles

Ed Mendez edducati at mac.com
Sat Nov 7 16:17:09 EST 2015


Some of the articles did not make it because the were too large for the email list. I would suggest putting them on Dropbox with a link to them, that would be better. Or have Gerry Romack put them on POCA.com and share that link.

Only a suggestion. :-)

Ed

Sent from my iPhone 6 Plus

> On 8/11/2015, at 06:53, Jeff Detrich <jjdetrich at gmail.com> wrote:
> 
>   I can't tell if the 00 Tech Archives parts I and 2 (website specs for
>   Newsleter Tech Articles) ever made it thru the editor. If not, someone
>   pls let me know and I'll re-post
>   Jeff
> 
>   On Fri, Nov 6, 2015 at 11:09 PM, Jeff Detrich <[1]jjdetrich at gmail.com>
>   wrote:
> 
>   Specs for Tech Arts Cont 3 (last ones)
> 
>   On Fri, Nov 6, 2015 at 11:06 PM, Jeff Detrich <[2]jjdetrich at gmail.com>
>   wrote:
> 
>   Specs for Tech Arts Continued
> 
>   On Fri, Nov 6, 2015 at 10:59 PM, Jeff Detrich <[3]jjdetrich at gmail.com>
>   wrote:
> 
>   These are great comments and remember, we're talking about the
>   Newsletter, not Profiles. An electronic version of the Newsletter was
>   planned to be included in a new but failed website development project
>   that your Board of Directors somehow screwed up again this year.
>   (Another reason they don't want you to know what goes on at Board
>   meetings! I would suggest that the Board publish the minutes for every
>   meeting and all other actions taken so members really know what's going
>   on; but ,hey, you already know my position on the Board's
>   effectiveness.) The important part of the electronic version is that
>   the graphics are so much better, pictures and diagrams would be in
>   color, more content could be included, etc. etc.A
>   Under the web site specs,A Members would have an option of receiving a
>   hard copy version, no questions asked,A but the copy would be the crude
>   black and white version sent out now. Paying extra for it would be a
>   good option since it's expensive; POCA spends about $25,000 per year on
>   the Newsletter That's about 50+% of your net dues after chapter
>   rebates.A
>   The second reason and more important reason to do it from the website
>   was Dick's 2nd point; All the institutional knowledge from all the old
>   copies of the Newsletter could be maintained on-line as well. The key
>   to this feature is the indexing, not a google search but a true
>   metadata index of the reason for the article, key words, parts used,
>   even the effectiveness of the suggested changes. It could also include
>   user grading of the content. (Like Yelp!) Now that would truly be a
>   major new source of value to the DeTomaso Community, something that
>   non-members might find appealing enough to join POCA.A
>   It would, however, require that some qualified people would have to
>   review the articles and index the contents. Once all the key words were
>   indexed, Members could query the keyword database and it would return
>   all the qualified articles. Or Members could just browse old versions.
>   We've actually had the old Newsletters in digital form for some time
>   now but your Board just can't seem to understand how to actually build
>   a website and disregards counsel from those that do. Too bad, I've gone
>   thru the old Newsletters and they are really interesting. It's one of
>   the most valuable assets that the club has. A
>   And we could do the same thing with archiving old versions of Profiles
>   Magazine. I wouldn't suggest receiving Profiles electronically but,
>   once again, there is an incredible amount of historical and useful
>   information that could be made available in the old versions.
>   Interesting enough, we could also index and archive all the old Pantera
>   information that Dick has collected over the years. In fact, the index
>   could even direct your to non-POCA sites like the Registry and Pantera
>   Place. Even the historical emails from the POCA email forum rather than
>   the crude google search used currently. Now we add real value to being
>   a member!
>   Since the Board can't seem to get a website going, it was suggested
>   that we deliver the Newsletter by email. Not as optimal but it still
>   provides a better copy A and it saves the club a ton of money, money
>   that could be used to reduce your dues. It's better than nothing and it
>   gets you the better quality. Once again, you could opt out and get your
>   beloved hard copies if you wanted to do so.
>   Attached in some following emails (I can only send 1500 mbs at a time)
>   are some of the proposed pages for the web site regarding the Tech
>   Articles from the Newsletters. These were working copies of the specs
>   but they do give you an idea of what could and should be done.A
> 
>   On Fri, Nov 6, 2015 at 3:11 PM, Dick Koch <[4]arkoch at earthlink.net>
>   wrote:
> 
>     Judy, I really don't understand the problem with providing the
>     newsletters electronically.
>     POCA doesn't need to send anything to anybody.A  The publication
>     should be made available on the POCA website, with member only
>     access if limited access is desired.A  If a member wanted to have a
>     printed copy, then they could do so.A  If a member didn't have
>     access to the internet (I find it hard to believe that anyone that
>     has a Pantera or an interest in one and is a member doesn't have
>     access to the internet) and wanted a hard copy then they would have
>     to pay for that delivery service.A  Most all organizations, for
>     profit or otherwise, are going this route, both to reduce cost and
>     provide more timely service to its customers.
>     An archive of all the Newsletters could be maintained, with an index
>     by year and topic, with free access granted to those that were
>     members at the time of the newsletters, Plus for new members that
>     wanted to have access to old newsletters and certain topics, POCA
>     could charge a fee for that access.
>     POCA reduces substantially the cost to mail the newsletters,
>     provides an additional asset to produce income, drives members to
>     the POCA website, provides a way to reduce the membership fees, and
>     generates a great sales incentive for members to sign up.
>     Dick Koch - Atlanta
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> References
> 
>   1. mailto:jjdetrich at gmail.com
>   2. mailto:jjdetrich at gmail.com
>   3. mailto:jjdetrich at gmail.com
>   4. mailto:arkoch at earthlink.net
>   5. mailto:DeTomaso at poca.com
>   6. http://poca.com/mailman/listinfo/detomaso_poca.com
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