[DeTomaso] NPC - Empirical evidence as to why Red is the best Pantera color!
Kirby Schrader
kirby.schrader at gmail.com
Mon Aug 30 16:57:15 EDT 2010
Years ago, during a defensive driving course I was taking (taught by an
ex-Texas State Trooper), the following question was asked...
"What if there were 10 cars all speeding and you saw them. What would you
do? You can't stop all of them!"
His reply.
Stop the red one.
Why?
Because they are the fastest!
What if there isn't a red one?
Stop the black one! They're the next fastest!
What if there isn't a red car or a black car?
I just turn on the lights and siren and at least two people will stop
because they feel guilty.
I have had a silver car ever since.
On Mon, Aug 30, 2010 at 15:44, Brent Stewart <bjbstewart at yahoo.com> wrote:
> We no longer have to argue!
> see:http://yhoo.it/azVUjL for full article.
>
>
> "Based on research conducted by Dr. Mark Changizi, professor of Human
> Cognition
> at 2AI Labs. An evolutionary neurobiologist, Changizi’s online biography
> details his studies as a means to “grasp the ultimate foundations
> underlying
> why we think, feel and see as we do.”
>
> According to his studies of primates, our eyes have evolved to detect
> subtle
> changes in blood oxygenation. In layman’s terms: we notice pigment changes
> when, for example, someone turns red with anger or pale with fright. “It’s
> all
> about emotions,” says Changizi. “Our eyes are designed to see these color
> changes.” Primates with less fur on their face and rump (such as baboons
> and
> chimps) can detect these pigment shifts.
>
> Different emotional states depend on how oxygenated your blood is. “Red is
> a
> symbol of strength physiologically,” says Changizi, while mentioning
> recent
> studies that have proven wearing red sportswear leads to a higher
> probability
> of winning. Changizi says cultural factors also play an important role.
> Think
> about a red car, and chances are good a low-slung Ferrari or Corvette (or,
> may
> I insert "Pantera") springs to mind.
>
> Millions of years of evolution, along with some clever marketing, means
> that
> brighter colors (especially reds) could simply be hard-wired in our minds
> as
> being powerful, fast and strong. Just don’t try to wiggle your way out of
> a
> speeding ticket by telling a cop he was genetically programmed to ticket
> your
> little red sports car."
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